The old Silly Billy’s Toy Shop Home for 19 Years
The New Silly Billy’s Home for 3 Months So far
An Independent Toy Shop is Born
Silly Billy’s Toy Shop was established in 1997 by George William Lee (aka Bill) Deakin.
It was from a non-drunken bar conversation that the name Silly Billy’s Toy Shop was born.
In 1997 Hebden Bridge was missing a few key shops to make it a buzzing town. One such shop was a Toy Shop. Bill insightfully saw an opportunity to start a business that would help the residents of Hebden Bridge and the environs and as such Silly Billy’s Toy Shop was created. It took some time to establish the Shop as a new venture and after a few years the toy shop became a central point for parents and children.
Notably Silly Billy’s is one of the few remaining independent toy shops in the country, and it has been at times quite difficult to survive.
Bill said in an interview:
“We strive to offer a service to the community in which I make a living rather than make a killing, by operating in this way we survive.
We price competitively and stock a wide range of toys and games.
It is more important to us to look after our customers rather than put in place such practices as minimum card payments and plastic bag charges; we look after our staff as well and we are not simply a revenue generating business.” Furthermore said Bill:
“It has not been easy to maintain this stance in an economic climate that is as challenging as it recently has been, but we are an innovative retailer, always bringing in new products and altering our ranges.We could not survive without the loyalty of our customers in and around Hebden Bridge as without them we would not be here. After 18 years our customer base has grown dramatically, not just locally but further afield as well. We would like to thank all our customers, old and new very much indeed”